September 19, 2007

Ribatejano

Remember when I discussed ordering the second-cheapest wine at a restaurant?

Well, today's New York Times says the practice is quite common indeed: "The restaurant industry has a longstanding belief that the lowest-priced wine on the list will never sell. Nobody wants to be seen as cheap. But the second-lowest-priced wine, that’s the one people will gobble up."

3 comments:

lal said...

so the question still remains----is the
cheapest wine the crappiest wine?

Josh said...

I was wondering why Manishevicz Concord Grape is on the menu at the Palm!

SKBK said...

I don't think the cheapest wine is the crappiest wine. I, personally, have no problem buying cheap wine ... as long as it tastes good!