How about them Apples?

MADISON, Wis. — Jason H. once said that Apple Computer's strategy is based "solely on personifying PCs as a flailing asexual dorkbag." Well, the company is establishing an on-the-ground presence to make that strategy work here in Madison.
Yes, West Towne Mall is getting an Apple store.
The sign on the door says simply, "Coming soon."
Comments
what (on earth) brought you to West Town Mall? (I always thought it had an "e" actually as in West Towne).